IDENTIFICATION AND RECOVERY OF MISSED SALES POTENTIAL.
Browsers who don’t buy are a lost source of potential revenue.
Knowing which product pages they have visited, how long they have spent there and what they did next, lets you see areas of opportunity.
You may see some product pages are not working or identify where supporting content is helping the sales process. Learning from what’s working and what isn’t lets you improve your marketing efficiency.
This essential view of your customers' omnichannel activity is available through our mobile-friendly Digital Playback dashboard.