WHICH BIT’S NOT WORKING?

This short paper seeks to highlight the levels of wasted paid search advertising – an issue which many marketers are acutely aware of, but often struggle to address. These sums can be seen to be very significant – especially during a pandemic period when budgets are under the most severe strain.

What, then, can be addressed to improve the effectiveness of paid search budgets? A host of possible strategies are available.

This paper has picked out four key headlines which are likely to make a relatively rapid positive effect on the efficacy and economy of paid search spending.

Fill in the form to download your whitepaper and ask yourself: do you know how much of your paid search spend is wasted?

For more information email us at marketing@goinspire.uk or call 0116 232 1711